
Jo Lord
Experience
15+ years
Certifications
Adobe Certified
Asana Specialist
Based
Boston, MA
Burlington, VT
New York, NY
Profile
LinkedInAbout
I grew up in a coastal village with no television. My first attempt at motion design was animating song lyrics on a church projector until they pulled me off the job. A few years later I'd started a design business, taught myself After Effects from a bootleg eBay copy, landed my first international client (a Mexican chiropractic company), and was pulling passive income selling motion backgrounds to churches worldwide. All before I could drive.
Most of my career since has been in rooms where the clock is loud and the work has to hold up. Live broadcasts, tight approvals, zero tolerance for sloppy structure. That's where my style came from. Typography-first motion, strong composition, clean timing, and restraint when restraint is the smarter flex. Two Emmy Awards. Visual systems for NBC, CBS, and A+E. A youth travel brand I co-founded that reached 1.2M people a month. A nonprofit I built from nothing to a $764K operation serving hundreds of Vermont families. Teams of 5 to 23, led locally and remotely, across 20+ countries. The throughline: build something that reaches people and changes how they see what's possible.
Outside the studio, I shoot travel and landscapes. Vermont trails. Iceland winter roads. Morocco at dusk. Photography keeps developing the instinct I rely on most — composition. That eye started in foundation courses at SCAD, got pressure-tested across a decade of live broadcast, and shows up in everything I design. The same discipline applies to how I build workflows. Selective AI, small automations, fewer avoidable revision loops. Not chasing trends. Protecting clarity and keeping craft intact.
The work is below. Calm, direct, and built the same way every time: vision first, people always, hands never far from the work.

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Creative Direction
Automation
Workflows
Digital Marketing
Project Management
Concept Dev
Design Direction
Strategy
Talent Dev
Motion Graphics
B2B
Editing
Events
Gen AI
Education & Certifications
Airtable
Builder Certification / Admin Certification
Adobe
Adobe Certified Associate in Visual Communication
Agile Project Management Foundation
Project Management Institute
AI-Driven Project Management
Asana
Asana Workflow Specialist
Savannah College of Art & Design
BFA — Motion Media Design & Advertising
I’ve also completed several unlisted courses in marketing, business, and visual communication.
Software & Tools
Adobe
After Effects ¹
Photoshop ¹
Illustrator ¹
Premiere Pro ¹
Cinema 4D ²
Figma ³
Lottie ³
Webflow ²
AI Agents / API Integrations
Gen AI (Midjourney, Runway etc)
NLP AIs (GPTs, Claude etc)
Asana
Airtable
Frame.io
Zapier
Most common tools I use
¹ Expert, 8+ years
² Advanced, 5+ years
³ Proficient, 2+ years
Set things in motion
Let's begin by scheduling a call to introduce ourselves, and discuss possibilities.


