UVM Commencement

Overview

UVM engaged Equality to create an innovative, interactive livestream landing page for their annual commencement ceremony. I led the project from concept to execution, ensuring the solution was technically robust and user-focused. The platform features an interactive program where users can swipe through cards representing each division of the college, view livestreams, and access instant replays—all in a seamless, user-friendly experience. This page has been in use for over five years, becoming a staple for UVM’s commencement.

Business Objective

Before our involvement, UVM’s livestreams were fragmented and lacked organization, with separate Vimeo links distributed on request. UVM tasked us with creating a unified, secure, and reliable platform that centralized all commencement events, making it easy for viewers anywhere in the world to find and stream the relevant ceremonies.

Leadership and Execution

I pitched and secured the contract by presenting a creative vision that resonated with UVM’s goals. I strategically assembled and led a team comprising a UI designer, a back-end developer, and a technical producer. I personally designed the landing page in Webflow, oversaw domain acquisition, and leveraged Cloudflare for enhanced speed and reliability. The platform was designed with a mobile-first approach, ensuring flawless performance across all devices and browsers. I also integrated Vimeo livestreams directly into the Webflow CMS, allowing for real-time updates and instant replays.